Meet the Analyst – RJ Mills

Name: RJ Mills

Title: Senior Media Analyst

How long have you been strategizing/analyzing/ producing straight fire at Net Conversion?

One year and a half. 

Favorite moment at Net Conversion so far?

OMG – when my marketing counterpart Kayla walked into a glass door in a client’s conference room in Chicago. It was a loud and it was swift and it will never be forgotten by anyone who witnessed it first hand. 

Are you a gatherer or a hunter?

A gatherer – because I gather friends. I gather love and togetherness. 

Who do you admire most at Net Con that’s not on your team?

“David…wait not David. Alex VanKirk because he’s better than David. Well not because he’s better than David…but because he’s Alex Vankirk…and David’s just David”

Someone gives you an elephant you can’t sell or give away. What do you do with it?

I would ride it to work everyday and park it in front of the office. Then I would let the elementary school next to the office ride it for free.

What do you think of garden gnomes?

OMG did you know you’re supposed to bury them upside down in front of your house for good luck when you’re trying to sell it? It sounds dumb… because it is. Dumb dumb dumb. 

If you could eliminate one state, what would it be and why?

Florida is already eliminating itself so next question. 

What kid’s show is scary to you?

Are You Afraid of The Dark – it was a nickelodeon show where they would tell ghost stories around a campfire. There was one about a pool monster that would pull you into the drain and drown you. Terrifying.

If you woke up to 5,000 unread emails and only had time to answer 100, how would you choose which ones to answer?

Start with emails from my counterpart – so from Carli and Kayla – cause they are the most important people at work and in my life. But this would be done from an ambulance… because yup 5,000 would be the end of me.

Describe your most bizarre life experience thus far.

When I was in HS I had a solid fro, and sometimes birds would land on me, and sometimes they would try and build a nest in my hair. They would bring sticks and attempt to put it all together right on top of me. This happened more than once…

If you were a salad, what type of dressing would you have?

Kalamata Vinaigrette (isn’t that just olive oil?)….I mean it’s a thing – its olive oil, vinegar, chopped olives, and oregano. The best. 

Tell us your best joke.

It’s a pick up line. “You’re walking up to someone at the bar, and you stick your hand in your drink, and you pick up a cube of ice and you attempt to crush it in your hand, and you inevitably fail because it’s a cube of ice. And you set it down, stare directly into his face, and say… so much for an ice breaker, my name’s RJ”

Which three famous people would you invite to a dinner party?

Lin Manual Maranda, The guy who invented Segways cause he died falling off a cliff while riding a Segway and I just think it would be really funny to tell him, and the comedian Hanna Gadsby.

What would your slogan be if you were a brand?

“RJ, just the letters”. Cause that’s what I have to say everytime I order Starbucks. 

Anything else you want your fans to know? 

Peanut Butter on your burger. Don’t @ me.

Turning Strategies Into “Always On” Tactics.

Work With Us


Want to be one of the businesses featured in our blog?




We’re always looking for new partners who want to work with marketing and analytics experts relentlessly dedicated to improving your ROI and business intelligence. Let’s talk more about how we can help your brand.