Situation: A restaurant client of ours runs several different initiatives – store visits, online ordering (and within that – general online orders and catering) and…Learn More
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Situation: After a big holiday spend, our client asked us if it was possible to get spend breakdown by DMA* to see where their consumers…Learn More
Written by David Bressler. Last week, there was a dip in productivity from college football fans everywhere. It was the early signing day period, in…Learn More
We’re always anxious to get our hands on shiny new marketing and analytics toys. Here are just a few that we’ll be playing with in…Learn More
Situation: Many of our clients serve seasonal offers with a ton of creative, and then ask us for creative-specific analysis, so we decided to create…Learn More
Situation We work with resort clients that don’t have an online booking engine for reservations, and instead rely on call agents for revenue tracking and…Learn More
Situation Using our own custom metric, Quality Score Priority Percentage, we created an internal dashboard to evaluate keyword performance based on rank. We used this…Learn More
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