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News & Insights
Meet the Analyst – Gage Harper
Name: Gage Harper Title: Sr. Media Analyst How long have you been strategizing/analyzing/ producing straight fire at Net Conversion? 6 months What clients do you produce this straight fire for? Universal Parks and Resorts, 1/ST Bet, Xpressbet Team Jet or Team...
Navigating the New Travel Landscape
Frank Vertolli - Co-Founder, Managing Partner Net ConversionRecovery Trends Dashboard - Powered by ConversionomicsConversionomicsJason Holic - Vice President of Business Applications & Insights Experience KissimmeeImpactulatorEKCVB.com TDT collections reportsBOD...
Meet the Analyst – James McAndrew
Name: James McAndrew Title: Sr. Marketing Analyst How long have you been strategizing/analyzing/ producing straight fire at Net Conversion? Roughly 6 months, but in life...the whole damn time. What clients do you produce this straight fire for? The Bouqs Co., Baha...
Digital Marketing Predictions That No One Asked For.
By David Bressler, Net Conversion Director of Advanced Analytics No one asked for these predictions, but here they are. Are they farfetched? Yes. Will I say “I told you so” if one of them comes to fruition? You bet. Facebook will pay its users. Apple’s new privacy...
Meet the Analyst – Alex VanKirk
Name AVK (Alex VanKirk) Title Advanced Analytics Lead How long have you been strategizing/analyzing/ producing straight fire at Net Conversion? For 3+ years. What clients do you produce this straight fire for? Universal Parks and Resorts, Cars.com, Advent Health,...
Meet the Analyst – Alexia George-Jacobson
Name : Alexia Carla George-Jacobson Title Senior Marketing Specialist How long have you been strategizing/analyzing/ producing straight fire at Net Conversion? Coming up on 4yrs in May What clients do you produce this straight fire for? All clients really! Half of my...
Innovative Trends and Insights: The Evolution of Conversionomics
In the marketing industry, innovation is what drives a business forward. Whether it’s creating new products or enhancing existing ones to better engage with the customer’s wants and needs, progress is the target. This progress is achieved when informative data...
Meet the Analyst – Erin Colton
Name - Erin Kelly Colton Title Marketing Analyst How long have you been strategizing/analyzing/ producing straight fire at Net Conversion? 1 ½ years What clients do you produce this straight fire for? 1/ST BET, Xpressbet, Santa Anita Park, Gulfstream Park,...
Google Announces They Will Not Build Alternate Identifiers to Track Individuals
Orlando, FL -- Another week and another user-privacy driven update in the Digital Marketing world. Yesterday, Google announced that after they officially kill off third-party cookies, they are, “making explicit that once third-party cookies are phased out, we will not...
Google Announced Phrase Match Keyword Types Will Now Behave Like Broad Match Modifier
Earlier this month, Google announced some big changes rolling out to phrase and broad match modifier (BMM) keyword match types. Beginning today, 2/18, phrase match will now behave like BMM - leaving the traditional BMM match types redundant and to officially sunset...
